career_journey.pbixCareer Map·direct lake modedata refreshed: live
YEARS ▸
2020 — 2026
FIELD ▸
Σ 0y
WORK LOCATION HEAT MAP — PAKISTAN ⇄ UNITED KINGDOMshowing: all roles
SENIORITY STEP CHART — CAREER LEVEL OVER TIMEhover points for notes
EXPERIENCE RADAR — YEARS BY FIELDresponds to all filters
YEARS BY EMPLOYER — CAREER ONLYclick to cross-filter
CAREER ENGAGEMENT MIXby years · excl. education
Leicester City Council
MAR 2025 – PRESENTDDaTLEICESTER, UKDATA ENGINEER (CURRENT) — JOINED AS ASSOCIATE, LG GRADE 6
1
THE PROBLEM
Every department holds its data in its own CSV, Excel and SharePoint files and systems, and needs it turned into reports it can rely on. There was no shared standard for how the council builds BI.
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2
WHAT I DID
Department files come into Fabric through an on-prem gateway; the government APIs connect to Fabric directly. I model the data, and with SQL Server, SSIS and SSMS I build ready views and tables other analysts reuse, plus the reports. I wrote the council Power BI standard and presented it to LIG on 26 Jun 2025.
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3
IMPACT
The standard was approved and adopted council-wide. Every team's reports build to one template, ship faster, and stay trusted. Developers stop reinventing the basics.
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4
WHO BENEFITS
Youth Justice, Highways & Street Management, HR, Children's Welfare, SEND, Housing and Education Welfare. Services making decisions under real regulatory and transformation pressure.
WHERE THE REPORTS LAND — SERVICES ACROSS LEICESTERone platform · many services
The DDaT data platform feeds the reports each service runs on. My Power BI standard and templates reach every developer through LIG approval and the council Wiki.
DATA INTEGRATION — SOURCES → FABRIC & SQL → REPORTS + VIEWSfiles via gateway · apis direct
// SKILLS & TECHNOLOGIES
DATA PLATFORM
Microsoft FabricPower BISQL Server
MODELLING
Semantic modelsDAXPower Query MMedallion
INGESTION
GatewaysETL/ELTGov APIsGranicus → NetcallPython
INTEGRATION · SQL SERVER
SSISSSMSSSRST-SQLViews & tables
GOVERNANCE
BI standardTemplatesUsability
// RECOGNITION
~300
DASHBOARDS AUDITED
2025
STANDARD ADOPTED
Style guide adopted as the council standard, published on the Wiki and SharePoint
Backed at LIG, 26 Jun 2025 by the Head of Comms, Head of DDaT and Principal Engineer
Promoted to Data Engineer, Jun 2026
JOURNEY AT LCC — LG GRADE 6 → DATA ENGINEER2025 → 2026
Transsion Holdings
20 JAN 2022 – OCT 2023L10 → L13LAHORE → 4 COUNTRIESFULL-TIME
1
THE PROBLEM
Mid-tier and flagship devices weren't winning trust. The evidence sat scattered across Jira, CarlCare and social queues, never pulled together. Tecno's PK share had fallen 28.6% to 12%.
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2
WHAT I DID
On my own I classified 169K records into 13K prioritised issues and analysed a 47-question survey of 700+ owners. I designed and led KT4, and my validation became the final pre-launch sign-off.
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3
PRODUCT IMPACT
Three flagships shipped my reforms: the Infinix Note 12 VIP, Tecno Camon 19 Pro and Infinix Zero 20. That covered NFC, the nav-choice screen, skin-tone camera tuning and debloat. GSMArena went from "chaotic" to "works smoothly".
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4
COMPANY BENEFIT
Tecno was named "Leading Consumer Brand of 2022" in Pakistan. My methodology became the mandatory pre-launch standard across 300+ devices in Africa and Indonesia, and the press criticism reversed.
FROM 169,000 RECORDS TO 25 PRIORITISED ISSUESphase 0 · solo · ~4 months
5 categories:DisplayBattery & chargingCameraOS & general usePerformance
Phase 0: classified solo over ~4 months (Feb–May 2022); HQ then funded KT4 as a budgeted project with a team. Two further streams fed in: a 47-question survey of 700+ owners and social-media competitor monitoring.
THREE FLAGSHIPS, THREE KINDS OF CONTRIBUTIONnote 12 vip · camon 19 pro · zero 20
ORIGINATED
Infinix Note 12 VIP
120W charging, full charge in ~17 min
199 g aerospace-grade glass-fibre chassis
display changed IPS → AMOLED after my Key Sales Points testing
60 MP front camera with OIS (industry-first front OIS per Daily Times)
chipset changed G96 → G99 after my thermal and PerfDog escalations
Cashify named it "Best Vlogging Phone"
Awards reflect a supporting research/validation role, not sole authorship.
IMPACT FLOW — LAHORE → HQ CHINA → 4 COUNTRIESauthority · methodology · training
It started as a solo proof of concept, 169K records classified on my own. HQ then funded KT4, my validation became the final sign-off between research and design, and after the L13 promotion the methodology was made mandatory across Africa and Indonesia.
MVT Global 2023 — "Dare to Change — Innovator of the Year"
+3 grade promotion — L10 → L13, 1 Feb 2023
Jazz CTO appreciation letter — 27 Feb 2023
Jazz 10M IMS certificate — 29 Dec 2022
JOURNEY AT TRANSSION — 21 MONTHS, 3 GRADES2022 → 2023
Voluntary contributions
2022 – PRESENT5 ENGAGEMENTSUNPAIDPK + UK
1
THE NEED
A utility serving 6M+ residents reporting off spreadsheets. Newcomers shut out of data careers. A college with no applied agentic AI teaching.
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2
WHAT I BUILT
At WASA, redesigned ETL pipelines, SQL Server views and its first Power BI ops dashboards. With Datavrex, free workshops that grew from in person to nationwide. For MCC, a 47-page guide and a recorded tutorial.
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3
STILL IN USE
The WASA dashboards are in daily use by senior management, with predictive-maintenance views by zone and severity. The MCC curriculum is taught to every cohort.
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4
RECOGNISED
Commendation MD/1805 (WASA) · two front pages (Lahore press) · letter of appreciation (MCC Head of Admissions).
IMPACT FLOW — TWO COUNTRIES, FIVE ENGAGEMENTSall unpaid
A public utility's first operational dashboards, free training that made front-page news, and a bootcamp curriculum taught to every cohort. All of it built on evenings, weekends and goodwill.
// SKILLS & TECHNOLOGIES
ETL pipelinesSQL Server / SSMSODBC viewsPower BIPredictive viewsn8nOpenAIPinecone RAGOAuthCurriculum designTeaching
// RECOGNITION
WASA commendation letter — MD/1805, 1 Sep 2023
Front-page press — two Lahore newspapers, 14–15 May 2023
MCC letter of appreciation — Head of Admissions, Feb 2026
Dashboards & curriculum still in active use
VOLUNTARY JOURNEY — PK EVENINGS → UK COHORTS2022 → 2025
I moved from Pakistan to the UK in October 2023 for one thing: cloud computing. Lincoln's MSc, together with the Microsoft certifications and data analytics route I built around it, was my bridge from software engineering into data engineering. I finished with a Distinction, five Microsoft certifications and a peer-reviewed chapter. The bet paid off.
// HONOURS
Dean's Merit Award — UMT, 6th semester (~2019)
FYP for Punjab Excise — blockchain vehicle registration MVP
Distinction — MSc Cloud Computing, 2024
IGI Global chapter — peer-reviewed, published during MSc
PROFESSIONAL CERTIFICATIONS — 7 CREDENTIALSauto-sliding · 4 in view
PL-300POWER BI DATA ANALYST
DP-600FABRIC ANALYTICS ENGINEER
DP-700FABRIC DATA ENGINEER
DP-900AZURE DATA FUNDAMENTALS
AB-731AI TRANSFORMATION LEADER
⛁
CertNexusETL DATA CREDENTIAL
Aa
C1 EnglishLANGUAGE CREDENTIAL
ACADEMIC & KNOWLEDGE CONTRIBUTIONStwo tracks · 2019 to 2026